Who is Liberty?
Liberty of London is one of the last great emporiums for innovative and eclectic design. Situated in the heart of London since 1875, it remains to this day the destination of choice for the savvy and sophisticated shopper.
Liberty wanted to address their cart abandonment rate. Simultaneously, it was important to them that they didn’t come off as desperate in their remarketing efforts. They wanted to bring customers back, while still maintaining a luxury look and feel.
The Online Efficiency Consultant and Analyst we dedicated to Liberty produced a report that told us 69% of all site abandonments were on the registration and login page itself.
"Ve Interactive’s cart recovery software and remarketing expertise have played an essential role in ramping up Liberty’s online performance. The impact on revenue speaks for itself with positive results achieved immediately."