LONDON, 6th March 2017: Ve Interactive (“Ve”), a leading advertising and martech company, has announced that co-founder David J Brown is to step aside as CEO, with Morten Tonnesen appointed.
Morten Tonnesen joins Ve as CEO from Aston Ventures, a leading technology venture capital firm. Previously he was at Amaya, where he was Director of Group Marketing for key brands including Pokerstars. David J Brown will continue as a Technology Advisor and shareholder in the company.

David J Brown, co-founder of Ve Interactive, said:

“I’m immensely proud of what we have achieved at Ve over the last seven years, and I have a lot of confidence in the incoming team. I am looking forward to focusing on the product and technology vision after handing over the CEO reins to Morten. As part of my new advisory position, I will be cooperating in the transition over the coming weeks.”

Stuart Chambers will also support the transition in his ongoing role as consultant and advisor to the Board.

The change in roles is coupled with an investment from a consortium led by Aston Ventures, a company founded by serial entrepreneur Douglas Barrowman in 1998, early investor Mark Pearson, and a group of significant shareholders. The group have made an immediate cash injection and have committed to raising a significant sum for the business over the coming weeks in a process which they will lead. Commenting on the financing and management changes, Chairman of Aston Ventures Mr Barrowman said:

“Ve represents a sound investment opportunity for Aston and its consortium partners. Ve is close to achieving all the performance objectives that will ensure it remains one of the UK’s flagship technology start-ups. A sound capital structure will be injected going forward to enable this special company to achieve its full potential. Backed by us and under the leadership of Morten, a gifted operator with experience of working in a multi-billion dollar NASDAQ-listed technology company we believe Ve will enter the UK’s tech Hall of Fame.”




Media contact
Maitland Al Loehnis 0207 379 5151

About Aston Ventures
Aston Ventures is a London based early stage venture fund, supporting visionary digital entrepreneurs in building leading companies. Founded in 1998, Aston has a long track record in investing and working with management teams to maximise returns building fruitful international corporate ventures and companies

About Douglas Barrowman

A chartered accountant by training, Douglas on qualifying joined 3i, the private equity house. Since the early 1990’s, Douglas has led multiple corporate transactions as principal behind Aston Ventures and the Knox Group of Companies: a £500m turnover group with no debt and £1.5 billion of funds under control.

About Mark Pearson
Mark Pearson is the founder of, one of Europe’s most successful performance marketing companies. Founded in 2006, the business was acquired by Monitise Plc in 2014. He is currently the founder and CEO of Fuel Ventures, a London-based seedstage venture capital fund specialising in ecommerce investments.

Ve Interactive

Ve Interactive is a leading technology company with data at its core. Every day, its vast systems collect billions of online audience data points in real-time and blend them with thirdparty data. Deep segmentation and analysis enables Ve to produce anonymised and actionable datasets which drive its software and digital advertising products, helping websites to better acquire, engage and convert customers.

Founded in 2009, Ve is headquartered in London, with 36 offices worldwide. | @veinteractive

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