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Affilinet Round Table Round Up

ByCaroline Oliver on Nov 12, 2012 / Comments

Affilinet has kindly produced a video of the private round table discussion on The Value of Performance Marketing from the A4U Expo last month.

The panel included top digital professionals from Nectar, IAB and and our UK CEO David J Brown at Ve Interactive, who spent the morning together exploring the accountability, issues and entrepreneurism of performance marketing and the future of the industry.

As the debate evolved throughout the morning all involved shared their points of view on how to prove the value and improve the performance marketing channel.